Founded 2021
A small stall with a lot of time for you
- Founded
- 2021
- Open
- Sat–Sun, 9:00 AM – 6:00 PM
- Languages
- English & Thai
Our story
Why Novolle exists
Bangkok has no shortage of places to buy beauty products. Malls are full of big chains; online marketplaces have endless listings. What's harder to find is someone who'll listen to what your skin is actually doing and help you choose a few things that work.
That's what Novolle Beauty is for. We keep the selection small and considered, we explain the differences between products in plain language, and we'd rather send you home with two things you'll use than ten you won't.
Come and say hello at Chatuchak Weekend Market, or message us any time.
The difference
What a market stall can do that a mall can't
- Time to talk through your skin, your routine and your budget — without a queue behind you.
- A small, considered edit instead of hundreds of near-identical options.
- Honest advice, including “you don't need that”.
- Korean, Japanese and Thai beauty side by side, so you can compare.
- Chat before you come, so the right things are waiting for you.
Journey
Since 2021
2021
2021
Novolle Beauty begins
Sagar Gautham founds Novolle Beauty at Chatuchak Weekend Market with a simple idea: a beauty stall where people get time and honest advice, not just a shelf of products.
Growing
Growing
Building the edit
Weekend by weekend, the selection is shaped by the questions customers bring to the stall — oily skin in the humidity, sunscreens people will actually reapply, gentle routines for sensitive skin. The result is a focused edit of 36 product types across 6 categories.
Today
Today
Market stall, online conversation
You can now browse the edit online, read our Beauty Guide, message us on WhatsApp or LINE to check stock and get advice, and pick up at the stall — Sat–Sun, 9:00 AM – 6:00 PM.
What we value
How we work
Personal over pushy
Every recommendation starts with a question about you — your skin, your routine, your budget.
Curated, not cluttered
A focused edit across 6 categories is easier to choose from and easier to trust.
Made for this climate
Light textures, serious sun protection and calming formulas for skin that lives in heat and air-con.
For locals and visitors
Living in Bangkok or here for a week, we're happy to help in English or Thai.
What's on the shelf
Three beauty cultures, one stall
Come and meet us
Message us with your skin type and what you're looking for. We'll tell you what's on the shelf this weekend and help you choose — then pick up at Chatuchak Weekend Market.
Sat–Sun, 9:00 AM – 6:00 PM